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Social MediaAustralia’s original chicken shop, Red Rooster, is betting big on social-first marketing in 2026, appointing Kill Boring Dead as its social agency partner in a move designed to push the fast-food brand further into culture – and further away from safe, polished advertising. The appointment signals a deliberate shift away from traditional broadcast-led thinking toward platform-native, culturally driven social content designed to drive both attent…See the Story
Red Rooster Leans Into Social with Kill Boring Dead Appointment
100% Center coverage: 1 sources

France · FranceNew York, NY (January 28, 2026) – As 2026 unfolds amidst global challenges, VML’s 12th annual Future 100 report introduces an emerging cultural ethos: dystoptimism. A concept coined in its report, “dystoptimism” captures a collective mood that acknowledges darkness without surrendering to it and finding possibility in renewal. The Future 100: 2026 reportisbased on a global survey across 16 markets and identifies 100 trends shaping global busine…See the Story
