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Top Campaign Brief Asia News

K-Pop Group Blackpink’s Lisa Appointed Amazing Thailand Tourism Ambassador to Promote Kingdom

Tourism · Thailand

K-Pop Group Blackpink’s Lisa Appointed Amazing Thailand Tourism Ambassador to Promote Kingdom

100% Right coverage: 3 sources

The Tourism Authority of Thailand aims to position Thailand as a high-quality and safe destination. Read more at straitstimes.com.See the Story

Air india express’s ‘xplore more, xpress more’ unites cultures through travel

Culture · India

Air india express’s ‘xplore more, xpress more’ unites cultures through travel

New Delhi: Air India Express, India’s first international value carrier, has launched a new brand campaign titled ‘Xplore More, Xpress More,’ highlighting its network and fleet while focusing on travel experiences that connect people and cultures. Conceptualised with the Omnicom Advertising Group (OAG) and directed by filmmaker Dibakar Banerjee, the campaign follows a traveller exploring various destinations, engaging with local cultures, and e…See the Story

Chupps Footwear Unveils India’s First Biodegradable Billboard

Mumbai · Mumbai

Chupps Footwear Unveils India’s First Biodegradable Billboard

Mumbai, October 14th, 2025 — In a striking statement for sustainability and a never-seen-before move, Chupps Footwear, India’s homegrown open-footwear brand, has unveiled India’s first biodegradable billboard in Bandra, Mumbai, making a visible statement about invisible waste. Conceptualised by INTO Creative, unlike traditional billboards that linger long after the message fades, this one is designed […] The post Chupps Brings First of Its Kind,…See the Story

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