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All of today’s top news stories from thehoth.com. Get the full analysis behind how media bias impacts breaking news.

We’ve aggregated 12 of thehoth.com’s headlines and news stories over the past 3 months.

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Top thehoth.com News

Premium Link-Building Services: What They Are and Why They Matter for SEO

Premium Link-Building Services: What They Are and Why They Matter for SEO

If you want top search rankings, Google has to trust your website. How do you build that trust? By generating backlinks (links on other sites pointing to yours) from high-quality websites in your industry. For example, here’s one of our backlinks on Semrush, a major site in our industry: The rule of thumb with backlinks is: The higher the quality of the website, the more powerful a backlink from it will be. Thus, premium link-building services …Read Article

Have LLMs Finally Mastered Geolocation? - Bellingcat

Coverage: 2 sources

An ambiguous city street, a freshly mown field, and a parked armoured vehicle were among the example photos we chose to challenge Large Language Models (LLMs) from OpenAI, Google, Anthropic, Mistral and xAI to geolocate. Back in July 2023, Bellingcat analysed the geolocation performance of OpenAI and Google’s models. Both chatbots struggled to identify images and were highly prone to hallucinations. However, since then, such models have rapidly…Artificial Intelligence See the Story

Is Structured Data the Key to AI SEO?

Now that AI-powered search is practically everywhere you look (Google included), marketers have been scrambling to figure out how to optimize their content for generative answers. Thus, Generative Search Optimization (GSO) has been born, and it coincides with traditional SEO in many ways. One similarity is the importance of using structured data in your content to make it easier for AI tools and search engine crawlers to understand. What’s st…Google · United States Read Article

Is Content Still King in a World of AI Emperors?

Is content still king? This article reveals whether AI-generated material could unseat it and how you can maintain your online presence in today’s changing world.Bill Gates · United States See the Story

Which Marketing Channel Has the Lowest Cost Per Lead?

Are you spending more to acquire customers than you wind up earning from them? If the answer is yes, it means your cost-per-acquisition (CPA) is higher than your customer’s lifetime value (CLTV). It also means that your current marketing efforts are unsustainable and will lead to lost revenue. However, most business owners overlook CPA and […]Read Article

Optimizing for Generative Search: Top GSO Tracking Tools

Generative search optimization (GSO) is a new marketing methodology all about improving your visibility on AI tools like: ChatGPT Perplexity Claude Google’s AI Overviews Bing’s Copilot It’s an offshoot of traditional SEO (search engine optimization), which focuses on improving rankings on search engines like Google and Bing. Since generative search is relatively new, marketers are in desperate need of GSO tools to track and monitor their op…Read Article

Digital PR’s Role in AI Visibility: Earn AI Citations

AI-powered search tools like Perplexity, ChatGPT, and Claude have been shaking up the search landscape in a big way. While Google still accounts for the vast majority of the search market, it has also begun incorporating generative AI (GAI) into its Search product via AI Overviews. As a result, AI search is literally everywhere you look now. This has created the need for marketers to begin optimizing their content for GAI search tools in addi…Artificial Intelligence · United States Read Article

SEO for Perplexity, Claude, and ChatGPT: What Actually Works?

In the largely Google-dominated world of online search, there are some new kids on the block that are causing quite a stir. We’re of course talking about AI-powered search tools like Perplexity, Claude, and ChatGPT. While Google is still king of the castle (they still account for the vast majority of the overall search market), generative AI (GAI) tools are gaining ground at an impressive rate. For example, Perplexity has been downloaded more…Google · United States Read Article

AI Overviews Glitch May Hint at Google's Algorithm

Hallucinations in Google's AI Overviews offer insights into how the ranking algorithms understand search queries and choose answers The post AI Overviews Glitch May Hint at Google’s Algorithm appeared first on Search Engine Journal.Google See the Story

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