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Is Structured Data the Key to AI SEO?
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Is Structured Data the Key to AI SEO?
Now that AI-powered search is practically everywhere you look (Google included), marketers have been scrambling to figure out how to optimize their content for generative answers. Thus, Generative Search Optimization (GSO) has been born, and it coincides with traditional SEO in many ways. One similarity is the importance of using structured data in your content to make it easier for AI tools and search engine crawlers to understand. What’s st…
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