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GPJ Launches Experience Intelligence System™ (EIS) to Transform Event Measurement
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GPJ Launches Experience Intelligence System™ (EIS) to Transform Event Measurement
AUBURN HILLS, Mich. – SEPTEMBER 22, 2026 – World-leading experiential agency George P. Johnson (GPJ) today announced the launch of its Experience Intelligence System™ (EIS), a proprietary measurement methodology designed to transform disconnected event metrics into actionable strategic intelligence for global brands. Following two years of extensive testing across thousands of global events, GPJ is […]
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