EE reveals the uplifting power of football on teen girls’ wellbeing

EE reveals the uplifting power of football on teen girls’ wellbeing

More than 9 in 10 teen girls say the sport makes them ‘more confident’ and able to deal with social media pressures

EE encourages teen girls to get involved in football - Marketing Beat

Network provider EE showcases how football gives young girls the confidence they need to “thrive” in a new integrated PR and marketing campaign ahead of the Women’s Euros in Switzerland. EE, the lead sponsor of the Home Nations Football Associations, carried out research in partnership with psychologist Dr Sheila Redfern that highlighted being part of the football community reduced the negative impact of social media on teenage girls’ self-estee…

EE and the Home Nations Come Together to Empower Young Girls On and Off the Pitch

EE – lead partner of the Home Nations Football Associations – launches Everyone Needs a Squad, an integrated PR and marketing campaign spotlighting the power of football to equip young girls with the confidence and community they need to thrive on and off the pitchFeaturing players from across the Home Nations and grassroots teams, the campaign encourages girls across the UK to find their team, step onto the pitch, and discover the game-changing…