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AI is Streamlining Identity, Media Planning and Future of FAST: Spark Foundry’s Steve Birnbaum – Beet.TV
Summary by Beet.TV - The Root to the Media Revolution
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AI is Streamlining Identity, Media Planning and Future of FAST: Spark Foundry’s Steve Birnbaum – Beet.TV
RANCHO PALOS VERDES, CALIF. – As artificial intelligence reshapes nearly every corner of modern media, Spark Foundry president Steve Birnbaum says its most transformative effect can be summed up in a single word: streamlining. From how agencies use data to how brands connect with consumers, AI is helping reduce complexity, accelerate decisions and surface insights that once took teams countless hours to extract. In a conversation at the Beet Ret…
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