You are connecting from Lake Geneva Public Library, please login or register to take advantage of your institution's Ground News Plan.
Published 2 hours ago • loading... • Updated 7 minutes ago
Apple Unveils iPhone Duo, Its First Foldable, at $2,000
On Wednesday, Apple CEO John Ternus posted a 14-second teaser video on Twitter ahead of the company's "Surprise and shine" event scheduled for 1 p.m. ET later today.
Ternus officially replaced Tim Cook as Apple CEO on September 3, 2026, after previously representing the company in public appearances and helping design the AirPods.
Within one hour, the clip garnered more than 1.1 million views, fueling online speculation that the spotlighted orb could represent an Apple-branded device or foldable phone.
Industry observers are watching the September Apple event closely, with the company widely expected to unveil a foldable device to compete in the tech market.
Recently, cryptic teaser videos have become a popular marketing strategy for Tech companies aiming to generate publicity before major product reveals, similar to Samsung's recent foldable preview.