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Why the customer is king, but the product is key
Summary by Campaign Middle East
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1 Articles
Why the customer is king, but the product is key
Burger King’s latest campaign is taking the old adage ‘the customer is always right’ to a whole new level. The fast-food chain’s latest ad, There’s a New King and It’s You, sees President Tom Curtis acknowledge the chain’s shortcomings, from slow service to simple mistakes, before promising to reinvest nationwide with a customer-centric approach. The […] The post Why the customer is king, but the product is key appeared first on Campaign Middle …
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