What Hollywood Should Know About Women’s Viewing Preferences

What Hollywood Should Know About Women’s Viewing Preferences

The rise of streaming has changed the ways that audiences engage with film and television, and how studios, streamers and networks think about content. A new survey from MX8 Labs highlights women’s evolving viewing habits, favoring drama, true crime and the convenience of at-home streaming. This reinforces the demand for high-quality storytelling and the convenience to be able to watch in the comforts of their own home. MX8 Labs also found that …