Visa Study: Stablecoin Interest Jumps to 56% with Safeguards
Visa said adoption among 2,192 U.S. respondents rose from 36% to 56% when stablecoins were paired with fraud protection and deposit insurance.
- On Wednesday, Visa released a survey of 2,192 US-based customers showing stablecoin adoption intention could rise from 36% to 56% if users received bank-level fraud protection and deposit insurance.
- Unlike products from traditional financial institutions, stablecoins currently lack many fraud protections and are not covered by deposit insurance provided by the Federal Deposit Insurance Corporation .
- Willingness to use stablecoins rises from 36% to 45% when offered through an existing financial provider, while USDC and USDT continue to lead the market with about $260 billion in combined capitalization.
- Companies are preparing for the GENIUS Act's January 2027 enactment, which will introduce guidelines addressing illicit activities, though US stablecoins are not expected to receive explicit FDIC insurance.
- On Tuesday, the European System of Central Banks pushed for changing rules requiring stablecoins hold at least 30% of reserves as bank deposits, or 60% for tokens deemed "Significant.
24 Articles
24 Articles
Visa Says Bank-Level Fraud Protection and Deposit Insurance Could Unlock US Stablecoin Adoption
A new Visa report shows hypothetical bank-level fraud protection and deposit insurance could boost American interest in stablecoins for cross-border payments from 36% to 56%. The survey highlights low awareness of stablecoins and rising concerns over AI scams in international transfers.
US Stablecoin Adoption Could Surge with Bank-Like Protections: Visa Survey
A recent survey said that the adoption of stablecoins could rise to 56% from 36% “in a hypothetical scenario” with bank-level fraud protection and FDIC insurance.
Visa Study Says Bank-Style Protections Could Push Stablecoin Use Sharply Higher
TL;DR Visa says U.S. willingness to use stablecoins rises from 36% to 56% when hypothetical bank-level fraud protection and deposit insurance are added. The study covered 2,192 U.S. adults and more than 45,000 respondents across 20 markets. The findings suggest trust and consumer protection may be a bigger barrier to mainstream stablecoin use than the underlying technology. Stablecoins have spent years getting faster, cheaper and easier to move.…
Research by payment giant Visa has revealed the importance of security in consumers turning to stablecoins. Participants in the US are more receptive to using these digital currencies for international transfers, assuming bank-level protection is provided.
Many US consumers hardly know stablecoins. A visa survey shows what could significantly increase their willingness to use them. Source: BTC-ECHO BTC-ECHO
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