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Tiktok Invites Himself to the Tour De France with the Tiktok Cycling Race
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TikTok, the short video platform, invites once again on the Tour de France by launching an unprecedented and entertaining activation: the TikTok Cycling Race. From 29 June to 21 July, on the occasion of the Tour de France 2024, TikTok offers cycling fans and sports enthusiasts to experience the event differently, by focusing on creativity and community interaction. A digital challenge to celebrate cycling The #TikTokCyclingRace is a digital chal…
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