US Edition
Retailers Fined for Dodgy Black Friday Sales
- Three prominent Australian retailers—Michael Hill, a homewares company affiliated with Global Retail Brands, and Hairhouse Online—each received $19,800 fines for misleading consumers during the 2024 Black Friday sales period.
- The fines followed an ACCC sweep revealing false 'sitewide' discount claims, where some items were excluded from advertised sales despite promotional banners.
- Michael Hill promoted a 'Member Event 25% off Sitewide' but excluded some products, Global Retail Brands’ MyHouse claimed 'up to 60% off sitewide + extra 20% off', and Hairhouse Online advertised 20 to 50 percent off sitewide with over a quarter of items undiscounted.
- ACCC Deputy Chair Catriona Lowe stated these claims misled consumers by implying all products were discounted or discounts were greater than actual, resulting in unfair competition.
- The ACCC warned it will closely monitor upcoming sales promotions to ensure advertising clarity and may take enforcement action against false discount claims in future campaigns.
14 Articles
14 Articles
Black Friday breaks record in online shopping
Black Friday is in the record books. The busy shopping day saw $7.4 billion in online sales. That's the second largest online sales day ever. Black Friday was also the biggest day ever for mobile shopping: $2.9 billion in sales came from smartphones alone. Meantime, brick-and-mortar stores saw a sharp decline. Shopper visits decreased by 3% when compared to the same days last year.
Leading retailers fined for misleading Black Friday promotions
The ACCC has levelled fines at three major retailers for allegedly making false and misleading representations about their Black Friday sales last year.Michael Hill Jeweller, Global Retail Brands — who operate homewares business MyHouse — and Hairhouse Warehouse each paid fines of $19,800, after the consumer watchdog conducted a sweep of advertisements for last year’s […]
Three major retailers have been fined $19,800 each for making false and misleading representations about their Black Friday promotions.
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