The Platforms Where the Most Influenced Social Media Users Spend Time May Surprise You

The Platforms Where the Most Influenced Social Media Users Spend Time May Surprise You

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues to gain momentum as social media becomes an increasingly powerful force in consumer decision-making. New CivicScience data reveals that 20% of U.S. adults have purchased a product or service based on an influencer or blogger’s recommendation – a significant jump from 2020, when only 13% reported doing so. Additionally, th…