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The Best New Men's Fragrances of 2025 (So Far)

Summary by Esquire
If you're wondering what the latest and greatest is in the men's fragrance world, we're here with the answers. These are the best colognes of 2025, so far.

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The Best New Men's Fragrances of 2025 (So Far)

If you're wondering what the latest and greatest is in the men's fragrance world, we're here with the answers. These are the best colognes of 2025, so far.

·United States
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nstperfume.comnstperfume.com

Serge Lutens Royaume des Lumieres ~ new fragrances :: Now Smell ThisBlueskyRSSTwitter

French niche house Serge Lutens will launch Royaume des Lumières, a new collection with five fragrances. Two are new (Bois Roi D’Agalloche and Zurafà) and three are reissues (Cracheuse de Flammes, Sidi Bel-Abbès and Tarab)… Read the rest of this article »

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Esquire broke the news in United States on Friday, July 11, 2025.
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