Spotify Is Turning Podcasting Into A Creator Business. ...

Spotify Is Turning Podcasting Into A Creator Business. ...

Spotify Lowers Partner Program Barriers as Podcast Performance Marketing Gains Momentum

Spotify this week, announced significant updates to its Partner Program, lowering eligibility thresholds and introducing enhanced sponsorship management tools that make podcast monetisation more accessible for creators whilst simultaneously opening new doors for affiliate program managers who want to work with podcasters on a pay per performance basis when exploring audio and visual content partnerships. The streaming platform reduced entry req…

Spotify Expands Partner Program to Win Over Video Podcasters with Greater Flexibility

Spotify is broadening access to its Spotify Partner Program by significantly lowering the eligibility threshold for video podcasters, while also allowing creators to monetise video podcasts on Spotify even when their content is hosted on third-party platforms. One year after the launch of the Partner Program, Spotify is reducing its requirements across the board. The minimum number of engaged audience members will drop from 2,000 to 1,000, the r…

Spotify opens second LA studio as it doubles down on podcasts

Spotify has expanded access to its Partner Program, lowering its eligibility thresholds for creators. Source