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Salesforce’s CEO Just Said AI Now Does Half of All Company Tasks

SAN FRANCISCO COUNTY, CALIFORNIA, JUN 29 – Salesforce AI agents succeed in only 35% of multiturn CRM tasks, revealing major challenges in handling complex workflows despite AI's growing role in automation, researchers found.

  • On June 10, 2025, Salesforce AI Research unveiled CRMArena-Pro, a benchmark showing AI agents' performance in business tasks across CRM systems.
  • This release follows CEO Marc Benioff's claim that AI now performs up to 50% of Salesforce's work amid restructuring efforts involving over 1,000 job cuts.
  • The research found that leading AI agents successfully complete only 58% of tasks involving a single interaction and their performance declines sharply to 35% in scenarios requiring multiple exchanges, underscoring difficulties with complex processes and maintaining confidentiality.
  • Benioff described this as a 'digital labor revolution,' but experts caution that CEO claims are vague and risk causing employee anxiety if communication is poor.
  • The findings suggest substantial AI advancement is needed before reliable enterprise automation, and investors are advised to remain skeptical until Salesforce shows stronger financial results.
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SF Chronicle broke the news in San Francisco, United States on Saturday, June 28, 2025.
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