Salesforce Renames AIForce to SIForce After Trump’s Push
Marc Benioff said the change applies to Salesforce’s agent platform only, as Trump’s federal order pushes agencies to replace “AI” with “SI”.
- On Friday, Salesforce CEO Marc Benioff announced his company is renaming its AIForce platform to SIForce, following President Donald Trump's campaign to replace 'Artificial Intelligence' with 'Super Intelligence' across the tech industry.
- A September 29 executive order directed federal agencies to use 'Super Intelligence' and 'SI' in official communications, with the administration claiming the new terminology better captures system potential.
- Elon Musk pledged to rename SpaceXAI to SpaceXSI, and Microsoft CEO Satya Nadella recently referred to the technology as 'Super Intelligence' in posts calling for an 'emergency brake' for AI systems.
- Trump wrote on Truth Social that the White House considers anyone using 'Artificial Intelligence' to be 'THE ENEMY!' placing pressure on major firms to align with the rebrand.
- While the directive applies only to federal agencies, private companies are not required to follow suit; the president's science advisor has 60 days to formulate a legal definition for superintelligence.
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Silicon Valley is falling in line with Trump’s attempt to rename AI
When President Donald Trump announced his plans to rebrand artificial intelligence as "super intelligence," you'd be forgiven for being skeptical that it would catch on. While most of the broader population is sticking with AI, some of Silicon Valley's most powerful are falling in line and trying to give Trump the great AI rebrand he […]
Salesforce CEO Marc Benioff renames company’s biggest product, hours after the US government's 'enemy post'; adopts label that White House wants everyone to use
Salesforce is renaming its AIForce agent platform to SIForce, chief executive Marc Benioff said on Friday, as Katherine Li reported for Business Insider.
Salesforce renames AIForce to SIForce after Trump’s push
Salesforce is renaming its AIForce agent platform to SIForce, chief executive Marc Benioff said on Friday, as Katherine Li reported for Business Insider. “The era of Super Intelligence is here. AIForce is officially SIForce,” Benioff wrote on X. The change covers the agent platform only, not the company’s name. Following the president’s lead Benioff is the […] This story continues at The Next Web
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