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Report: CTV accounts for 50% of ad views across Europe
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CTV Accounts for 50% of Ad Views Across Europe - FreeWheel Video Marketplace Report
FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, has released its latest Video Marketplace Report (VMR), which highlights the changing dynamics of how enterprise-class content owners and distributors are monetising premium digital video [...] The post CTV Accounts for 50% of Ad Views Across Europe – FreeWheel Video Marketplace Report appeared first on ExchangeWire.com.
Report: CTV accounts for 50% of ad views across Europe
The FreeWheel Video Marketplace Report (VMR) highlights the changing dynamics of how enterprise-class content owners and distributors are monetising premium digital video content. The latest edition of the VMR explores video advertising trends for H2 2025 and includes findings that build on the insights revealed in the previous VMR (H1 2025) in both the US […]
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