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PubMatic and Classify Join Forces to Redefine Contextual Advertising with ContentGraph™ Integration

Summary by martech360.com
PubMatic, a leading independent technology company powering the digital advertising supply chain, has announced a strategic partnership with Classify, an AI-native platform pioneering semantic intelligence and contextual targeting. This collaboration brings Classify’s ContentGraph—a cutting-edge content intelligence engine—directly into the PubMatic platform, redefining how advertisers engage audiences in a privacy-first, post-cookie world. Cont…
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martech360.com broke the news in on Friday, June 13, 2025.
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