Product marketing in the maritime industry
Summary by Product Marketing Alliance
1 Articles
1 Articles
Product marketing in the maritime industry
The maritime industry is complex, deeply traditional, and increasingly at the intersection of innovation and regulation. While often perceived as conservative, it holds enormous potential for transformation through technology and modern business practices. My experience spans both ends of this spectrum. First in a fast-paced maritime SaaS start-up, and now within one of the most established maritime organizations globally. This dual perspective …
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