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Pepsi Unveils Star-Studded Female Football Ambassador Lineup

  • On April 29, 2025, Pepsi revealed in New York a fresh lineup of prominent female football figures joining their ambassador program, including two-time Ballon d’Or Féminin winner Alexia Putellas, England’s Lauren James, Norway’s Caroline Graham Hansen, and Saudi Arabia’s Farah Jefry.
  • This announcement follows PepsiCo's renewed partnership with UEFA Women’s Football through 2030 and reflects its aim to support the rapidly growing women’s football market worldwide.
  • The ambassadors, who have made over 260 international appearances combined, join existing Pepsi ambassador Leah Williamson to showcase skill, passion, and a challenger spirit ahead of a landmark summer of football.
  • Alexia Putellas, a two-time Ballon d’Or Féminin champion, expressed her excitement about the upcoming summer and how honored she feels to be included in the Pepsi family as part of the campaign.
  • Pepsi’s move to highlight these athletes signals a renewed marketing push to fuel the global rise of women’s football and bring new energy to the sport’s expanding fanbase.
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Devdiscourse broke the news in India on Tuesday, April 29, 2025.
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