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OpenAI's ChatGPT ad costs are on par with live NFL broadcasts

Summary by BleepingComputer
OpenAI plans to begin rolling out ads on ChatGPT in the United States if you have a free or $8 Go subscription, but the catch is that the ads could be very expensive for advertisers. [...]
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ChatGPT ads are probably really expensive for advertisers: according to a report, OpenAI requires costs that can even compete with premium live content.

Ads in ChatGPT: Last straw or dangerous game with our privacy?

·Apeldoorn, Netherlands
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On 19 January, OpenAI formalized the launch of advertising tests in ChatGPT. ChatGPT Ads will soon be deployed in the United States, on the free version and the new ChatGPT Go offer, offered at $8 a month, while Plus, Pro and Enterprise subscribers will remain exempt from advertising. The formats, displayed under the responses generated by the IA, mark a new stage in monetizing the platform, and are already making talk about them for their price…

Hello, you are reading the Marš newsletter, which is also published on the pages of Denník N. In this issue, you will read that OpenAI is unsurprisingly launching ads in ChatGPT and they will also be displayed to those who pay the cheapest Go tariff for 8 euros per month. OpenAI is testing ads in ChatGPT OpenAI, in cooperation with selected advertisers, is launching ads that will be displayed in the ChatGPT application. In the test […]

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BleepingComputer broke the news in on Wednesday, January 28, 2026.
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