One year in: SEO lessons from publishers after Google’s AI Overviews

One year in: SEO lessons from publishers after Google’s AI Overviews

One year after the launch of Google’s AI Overviews search feature, publishers are recalibrating their SEO and referral traffic plans.

One year after the launch of AI Overviews (summaries generated by AI) on Google's search engine, the impact on users' behavior and SEO strategies is already evident. According to BrightEdge's latest study, although impressions on search results increased [...] Google's post AI Overviews change SEO game appeared first on Ecommerce News.

How Search Console Reveals AI Overviews

Google provides no comprehensive reports of links in Overviews. We're left with Search Console. The post How Search Console Reveals AI Overviews appeared first on Practical Ecommerce.

Search clicks drop 30% as Google AI overviews come to prominence - TechCentral.ie

The number of impressions at search engine Google increased 49 percent last year, but the click-through rate fell 30 percent. Cause: the introduction of AI Overviews, answers above search results. This emerges in US figures from SEO firm BrightEdge, which researched the shifting patterns in how consumers use Google. The reason for the study is [… The post Search clicks drop 30% as Google AI overviews come to prominence appeared first on TechCent…

Does Google's AI Overviews Violate Its Own Spam Policies?

Google's AIO rewrites articles without adding unique analysis or insights, essentially meeting the definition of low-value content. The post Does Google’s AI Overviews Violate Its Own Spam Policies? appeared first on Search Engine Journal.

I recently told them how Meta wants you no longer need to planner, copy, or designer, because her AI already makes you a complete campaign. And today, I come to them with another good news that also seems to be taken out of Black Mirror: the traditional SEO has already gone away from us, and there came a new player who better get to know, the AEO, because if not, even the AIs will not peel us. Yes, the SEO, that old acquaintance who lived obsess…