Oases in the desert of Arabia created 'brands' in the Bronze Age
Researchers say standardized Qurayyah Painted Ware was produced at a centralized kiln and exported for more than 1,000 years.
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Study uncovers earliest known trademark concept in 3,600-year-old Saudi pottery
A study by the Heritage Commission has uncovered the oldest known concept of a trademark in pottery, dating back around 3,600 years, at Qurayyah Oasis in northwestern Saudi Arabia.
Oases in the desert of Arabia created 'brands' in the Bronze Age
Did brands exist before modern society, in noncapitalist economies? An international team led by Marta Luciani of the University of Vienna has made unexpected discoveries about Bronze Age trade: Yes, brands did indeed exist 3,200 years ago. Findings from the oasis of Qurayyah in northwestern Arabia offer unprecedented insights into the production of two-color painted pottery.
The word "brand" evokes logo, advertising and contemporary economics. A study published on 19 August 2026 in PLOS One, however, reverses this invention of more than three millennia. An international team led by Marta Luciani, of the prehistoric and historical archaeology department of the University of Vienna, examined pottery from the oasis of Qurayyah, in northwestern Saudi Arabia. These two-coloured vases, long known as "Medianite pottery", w…
Arabian oases were centres selling branded products 3,200 years ago, archaeologists find
Sign up for our free Health Check email to receive exclusive analysis on the week in health Get our free Health Check email Get our free Health Check email An oasis in Northwestern Arabia was once a popular centre 3,200 years ago, where “brands” of distinct, much sought-after pottery were The post Arabian oases were centres selling branded products 3,200 years ago, archaeologists find appeared first on Western Morning News.
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