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Neft Vodka unveils F1 display at Selfridges ahead of Silverstone - Marketing Beat
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Neft Vodka unveils F1 display at Selfridges ahead of Silverstone - Marketing Beat
Neft Vodka has unveiled a “unique” window display at Selfridges on London’s Oxford Street to celebrate its partnership with British racing track, Silverstone Circuit. The vodka brand, which is also a partner of the Visa Cash App Racing Bulls Formula One Team, drew inspiration from the “vibrant” colours of Silverstone Circuit, blending the double red stripe in with its monochromatic palette. Jeff Mahony, CEO, Neft Vodka, said: “Selfridges is one …
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