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Media Training for One; Media Training for All - W2 Communications
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Media Training for One; Media Training for All - W2 Communications
When it comes to media training, like many strategic communications initiatives, it’s are never “one size fits all.” Whether your spokespeople are new to media interviews or need a refresh or refining, the foundation of training is the same: How much detail do you share? What’s too much and what’s too little? How do I effectively get my story across? How can I make sure that the reader or viewer will care? How can I make sure that the reporter …
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