Media & AI: exponential change is here
4 Articles
4 Articles
The Ad Industry’s Data Dilemma and the Case for Consolidation - Basis Technologies
In 2025, advertisers face mounting challenges. From economic volatility, to increasing job complexity, to a rapidly evolving tech environment, teams are under pressure to adapt in a variety of ways. At the same time, consumers’ digital habits are shifting as quickly as the digital media space is evolving, making it difficult to keep campaigns aligned with where, when, and how people engage online. And though new tools like AI promise automation …
No technological advance degrades journalism alone, are those responsible for the media that decide to sacrifice quality by volume, precision by immediacy, truth by profitability. The post AI and journalism: this can be the beginning of a great codependency appeared first on Free Letters.
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