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L'Oreal Set to Expand Portfolio with Color Wow Acquisition

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French cosmetics titan L'Oreal announces its acquisition of U.S.-UK based haircare brand, Color Wow. The agreement was revealed without disclosing the transaction's financial details.

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L'Oréal to Acquire Color Wow

L'Oréal has signed an agreement to acquire hair-care brand Color Wow, the company announced on Monday. Color Wow was founded in 2013 by Gail Federici, and has experienced rapid growth in part due to a dedicated online community. "Joining L'Oréal is an incredible opportunity for the entire Color Wow team," Federici said in a statement. "Becoming part of the world's number one beauty company, will set the stage for Color Wow's continued success an…

3 days ago

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Devdiscourse

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L'Oreal Set to Expand Portfolio with Color Wow Acquisition

French cosmetics titan L'Oreal announces its acquisition of U.S.-UK based haircare brand, Color Wow. The agreement was revealed without disclosing the transaction's financial details.

3 days ago·India

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Investing.com

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L’Oreal signs agreement to acquire haircare brand Color Wow

3 days ago

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L'Oreal inks deal to acquire innovative haircare brand Color Wow

5 days ago·United States

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El Tiempo Latino

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L'oréal Acquires Color Wow, the u.s. and Uk Hair Care Brand

The French cosmetics company L'Oreal, known for its wide range of beauty products, has taken a strategic step to strengthen its presence in the hair care sector. According to the original report, on Monday they announced the signing of an agreement to acquire the Color Wow brand, a hair care firm based in the United States and the United Kingdom.The cosmetic giant has kept the value of the agreement secret, which has generated speculation in the…

5 days ago

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