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Live is where it's at for Omnicom, based on research (and strategy) it's bringing to Cannes

Summary by Digiday

Several Omnicom executives who spoke with Digiday talked of “the power of live content, conversation, and commerce to drive brand growth.”

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Several Omnicom executives who spoke with Digiday talked of “the power of live content, conversation, and commerce to drive brand growth.”

2 days ago

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Digiday broke the news in 2 days ago on Friday, June 13, 2025.

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