Inside Jason Kelce's Potty Humor Marketing Ploy Against AI Data Centers

Inside Jason Kelce's Potty Humor Marketing Ploy Against AI Data Centers

Big Tech’s water guzzling to cool AI servers is serious, even if this viral ad isn’t.

Watch Liquid Death CEO on Viral AI Data Center Ad, IPO Odds

Mike Cessario, Founder and CEO of Liquid Death, joined the program to discuss the growing public sentiment against the rapid expansion of data centers. Despite widespread interest in AI investments, the mood around data center growth has been notably negative. He speaks with Romaine Bostick on "The Close."

Jason Kelce isn’t actually collecting your pee. Here’s the story behind his viral AI data center ad for Garage Beer.

Garage Beer's CEO said the "goal is just to perpetually be entertaining." This latest ad, which suggested using urine to cool AI data centers, certainly got some big reactions.

Liquid Death and Jason Kelce's Garage Beer Mockingly Call on Americans to Save Urine to Cool AI Data Centers

Liquid Death and Garage Beer have launched a campaign mocking AI data centers by asking Americans to donate their urine as a water-saving fix for the resource hogs popping up around the country.