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LEGO Has Built an Enormous World Cup Trophy in the Middle of New York

The 8.47-meter replica, built from more than 1.36 million bricks, anchors LEGO’s fan zone ahead of the 2026 FIFA World Cup.

Summary by ShortList
If there's one thing LEGO loves almost as much as launching another Star Wars set, it's building something absolutely enormous.Its latest creation might just be one of its most ambitious yet. Standing 8.4 metres tall in the heart of New York City's Rockefeller Plaza, the toy giant has unveiled a towering replica of the FIFA World Cup Trophy that's been built from an astonishing 1.36 million LEGO bricks.The gigantic installation arrives as the 20…

7 Articles

At the close of the World Cup final on July 19, Lego did not choose discretion. The brand invested Rockefeller Plaza, in the heart of New York, with a giant version of the legendary World Cup trophy to inaugurate its fan zone developed in partnership with FIFA. Visible until the day of the final, this installation imposes itself as the centerpiece of the device designed by the brand around the competition. The trophy impresses first by its size.…

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ReportWire broke the news on Wednesday, July 8, 2026.
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