Kraft Heinz launches Jell-O line without artificial dyes

Jell-O To Release a New Line With Fewer Artificial Ingredients

Jell-O is making a swap towards more natural and healthy ingredients with its new recipe, according to an announcement from Kraft Heinz Co.

Jell-O gets MAHA makeover with new dye-free, lower-sugar product line

Kraft Heinz is bringing a cleaner-label makeover to one of America’s most iconic desserts.The company announced Tuesday that it is launching Jell-O Simply, a new line of gelatin products made without artificial sweeteners or FD&C artificial colors, as consumers increasingly seek foods with simpler, more recognizable ingredients. The updated recipe also uses real fruit juice and contains 25% less sugar than traditional Jell-O products, according …

Kraft Heinz launches Jell-O line without artificial dyes

The food giant is rejiggling the brand known for its bright colors as part of a broader innovation plan to return the company to growth.

New Jell-O products swap fruit juice for artificial colors - WXXV News 25

By  DEE-ANN DURBIN Jell-O — long known for its bright rainbow of artificially colored gelatins — is getting a line of products made without synthetic colors or artificial sweeteners to meet increasing consumer demand for natural ingredients. Kraft Heinz Co. on Tuesday unveiled Jell-O Simply, a line of pre-made gelatin that the company said is made with fruit juice and has at least 25% less sugar than the regular version. The ready-to-eat range …

JELL-O Ushers in a Natural Era

USA | For more than 125 years, JELL-O has brought colourful, jiggly fun to dessert tables across America. Now, one of the country’s most...