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NFL-Raise a Glass: League to Allow Drinking Celebrations After ‘Juice’ Saga

The league and union said players can mimic drinking celebrations after Kyle Juszczyk won his appeal and had a $29,852 fine rescinded.

  • On Wednesday, the NFL and NFL Players Association clarified that celebrations imitating drinking a beverage are permitted, resolving a high-profile dispute involving San Francisco 49ers fullback Kyle Juszczyk.
  • Juszczyk was initially fined $14,926, with the league claiming his celebration was "in poor taste," though the fullback maintained the gesture honored his nickname, "Juice," used for years.
  • During Weeks 2 and 3, NFLPA executive director JC Tretter reported 20 celebration fines, calling the spike "unusual," and pushed the league for greater clarity on discipline standards.
  • Officials rescinded fines for Juszczyk and players including Cowboys tight end Jake Ferguson and Colts guard Matt Goncalves on Wednesday, with the league now providing guidance for 'gray area' celebrations before imposing discipline.
  • Gestures depicting violence, weapon use, smoking, drug use, or sexual acts remain prohibited despite the clarification, potentially resulting in a 15-yard unsportsmanlike penalty or additional fines.
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CNN Brasil broke the news in São Paulo, Brazil on Wednesday, October 7, 2026.
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