Ford Likely To Be Overtaken By Asian Automaker Cox Predicts
Hyundai is projected to gain 6.5% to 511,421 vehicles while Ford is forecast to fall 7.1% to 504,172, Cox Automotive said.
- On Thursday, Cox Automotive forecast that Hyundai Motor will outsell Ford Motor in the third quarter for the first time, with the South Korean automaker reaching 511,421 units sold, a 6.5% increase.
- Asian manufacturers are gaining market share by prioritizing hybrid vehicles and passenger cars, while Detroit automakers struggle with limited hybrid offerings amid fuel prices at $4.48 per gallon.
- Ford expects a 7.1% sales decline to 504,172 units, hampered by F-Series production disruptions from supplier fires last year; Dearborn dealer Jim Seavitt described his business as "mediocre" on September 22.
- Despite sputtering third-quarter sales among Detroit brands, Cox Automotive raised its full-year 2026 forecast to 16.1 million units on Thursday, driven by non-Detroit carmakers.
- Hyundai CEO José Muñoz told CNBC last month that the company focuses on delivering "the best, safe products" rather than chasing sales goals, even as Toyota Motor narrows its annual gap with General Motors.
13 Articles
13 Articles
Hyundai Motor poised to rank No. 3 in US quarterly sales, closing in on Ford
Hyundai Motor Group is poised to overtake Ford Motor in quarterly vehicle sales in the United States for the first time, underscoring the growing presence of the Korean automaker in the world’s largest auto market. Cox Automotive estimates the group’s three auto brands — Hyundai Motor, Kia and Genesis — will sell 511,421 vehicles in the U.S. between July and September, up 6.5 percent from a year earlier. By contrast, Ford is projected to sell 50…
It is projected that Hyundai Motor Group will overtake Ford, a leading local automaker, to rank among the top three companies in sales volume in the U.S. automotive market during the third quarter of this year. On the 24th (local time), CNBC and Bloomberg News estimated Hyundai Motor Group's U.S. sales for the third quarter at 511,421 units, citing analysis by market research firm Cox Automotive. This figure surpasses the 504,172 units sold by F…
Ford Likely To Be Overtaken By Asian Automaker Cox Predicts
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