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Hellmann’s Explores the Connection Between the Court and the Couch in Commercials for the 2025 NBA Season
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Hellmann’s Explores the Connection Between the Court and the Couch in Commercials for the 2025 NBA Season
São Paulo, May 22, 2025 – In its third consecutive year as “The irresistible flavor of the NBA” in Brazil, through its marketing partnership with the league, Hellmann’s is launching four commercials in this 2025 season. The videos playfully explore how the brand becomes a bridge between Brazilian basketball fans and the NBA, celebrating the connection between food, sports and fans by transporting players and fans from the courts to the couches o…
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