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F1 Teams up with Disney for Global Mickey Mouse Collaboration Launching in 2026

Formula 1 and Disney announced a global collaboration introducing Mickey Mouse and Friends to the sport starting in 2026.
This collaboration addresses Formula 1’s growing popularity among younger audiences, with more than four million children between 8 and 12 years old currently engaged with the sport in Europe and the United States.
The collaboration will deliver global experiences, content, and merchandise, reflecting both brands' shared focus on creativity and entertainment.
Emily Prazer, F1’s Chief Commercial Officer, called the deal "a brilliant one" and noted it fits F1's strategy to enter broader consumer markets and reach its 820 million fans worldwide.
This partnership unites two iconic entertainment brands by offering exclusive experiences for fans and celebrates Disney’s long-standing legacy of Mickey Mouse & Friends.

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The Express Tribune

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F1 teams up with Disney for global Mickey Mouse collaboration launching in 2026

Formula 1 and Disney have announced a major new collaboration set to begin in 2026, with Mickey Mouse and his iconic friends entering the world of motorsport. The partnership will feature a range of global experiences, content, and merchandise that blends Disney's beloved characters with the high-speed world of F1. Disney x @f1 🏎️ Coming 2026 Gear up for a new #MickeyandFriendsxF1 collaboration kicking into high-speed next year. pic.twitter.com…

4 days ago·Pakistan

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merkur.de

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Formula 1 Knaller: Mickey Mouse Drives in the Royal Class From 2026

The world's most famous mouse will be racing in Formula 1: from 2026 onward, the royal class has announced a partnership with Disney that will bring Mickey Mouse to the world of motorsports.

4 days ago

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ouest-france.fr

The F1 on Disney+, Can We Dream of It? Plethora of Possible Opportunities! - The Mag Sport Auto

It's official recently, Disney and the F1 are partners! Now remains to be determined what the concrete operations will be, which will follow this agreement. But with such collaboration, it's not superfluous to wonder whether content from Formula 1 or even retransmissions, will not debunk on the channel of [...] Read more The F1 on Disney+, can we dream of it? Plethora of possible outlets! appeared first on Le Mag Sport Auto.

2 days ago

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larepublica.co

From Disney to Formula 1

From Disney to Formula 1 @Disney The F1 has 820 million fans in the world and continues to add up. That includes both those who attend the races and those who connect to the

2 days ago·Bogotá, Colombia

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gpwizard.co.uk

GPWizard F1 Forum - Disney Grand Prix?

Disney Grand Prix?

2 days ago

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SportsMarketing.fr

Formula 1 and Disney Announce Global Partnership for 2026 - SportsMarketing.fr

Formula 1® and Disney have announced a new global partnership that will be launched in 2026. Mickey will launch in 2026 in the world of Formula 1 through experiences, content and new collaborations. This partnership was born from the common affinity of the two brands for creativity, entertainment and innovation, in order to bring together fans from all over the world around unforgettable and unique experiences. The president of Disney Consumer P…

3 days ago

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