institutional access

You are connecting from
Lake Geneva Public Library,
please login or register to take advantage of your institution's Ground News Plan.

Published loading...Updated

Digiday+ Research: More than half of marketers invest in TV and streaming, with an eye on impressions and branding

Summary by Digiday
The majority of marketers are directing ad spend toward TV, with a focus on ads that drive impressions and branding.

Bias Distribution

  • 100% of the sources are Center
100% Center
Factuality

To view factuality data please Upgrade to Premium

Ownership

To view ownership data please Upgrade to Vantage

Digiday broke the news in on Tuesday, July 1, 2025.
Sources are mostly out of (0)

You have read 1 out of your 5 free daily articles.