Dannon parent sues Chobani over yogurt protein claims
Danone says Chobani inflated serving sizes to make its yogurt appear higher in protein, and seeks damages and label changes.
- On Monday, Danone sued rival Chobani in Manhattan federal court, alleging the company misled consumers by inflating protein claims on Chobani 20g Protein multi-serving tubs.
- The complaint positions this product as a direct competitor to Oikos Pro, yet alleges Chobani inflates serving sizes to mimic premium brands' 20-gram density without increasing actual yogurt volume.
- According to Food and Drug Administration serving-size rules, the product would contain fewer than 18 grams of protein; Danone stated manufacturing high-protein yogurt is "difficult and costly."
- Danone seeks unspecified damages and label changes, arguing the deceptive claims mislead health-conscious shoppers who would otherwise choose the lower-priced Oikos Triple Zero.
- This litigation marks at least the fourth legal challenge since 2016 between the two major Greek-style yogurt sellers, including a separate dispute over Chobani's Bright & Mellow cold brew slogan.
16 Articles
16 Articles
Food Giant Claims Rival Inflated Protein Labels In Yogurt Lawsuit
The parent company of the Dannon and Oikos yogurt brands sued rival Chobani on Monday, accusing the company of allegedly misleading consumers about protein content in its 20G Protein line. Danone alleges Chobani uses a 6.7-ounce serving size on 32-ounce containers of Chobani 20G Protein instead of the 5.3-ounce serving size Danone described as the industry standard, Food Dive reported. Danone filed the complaint in federal court in Manhattan. Th…
Danone US Sues Chobani Over High-Protein Yogurt Labeling Claims
Two giants of the yogurt market have clashed. US yogurt brand Danone has accused its rival Chobani, a sponsor of Fenerbahçe football club, of misleading consumers by exaggerating labeling claims in its high-protein product line and has filed a lawsuit in Manhattan federal court.
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