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Breaking category convention: examining the chemistry behind bold work
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Breaking category convention: examining the chemistry behind bold work
In this session from Mumbrella’s Finance Marketing Summit 2026, Allianz Australia general manager of customer strategy and marketing Laura Halbert and Howatson+Company founder and CEO Chris Howatson unpack the strategy and organisational work behind Allianz’s Care You Can Count On brand platform.The pair reveal how Allianz spent more than a year defining its growth strategy, […]
·Chippendale, Australia
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Leaning Left0Leaning Right0Center1Last UpdatedBias Distribution100% Center
Bias Distribution
- 100% of the sources are Center
100% Center
C 100%
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