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B2BMX 2026: Benedict Evans Explores the Next Major Platform Shift, Business Impacts of AI - Demand Gen Report

Benedict Evans, one of the most trusted and influential independent analysts in for artificial intelligence (AI), put in to a historical perspective the evolution and current state of AI, comparing it to past technological shifts like mainframes, PCs, and smartphones, in the kickoff keynote address at B2B Marketing Exchange (B2BMX) 2026, powered by Advertising Week, today. “I think a good place to start in talking about AI in any way, is to try …
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demandgenreport.com broke the news in on Tuesday, March 10, 2026.
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