Apple's post-Ive era has finally begun
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On Macworld 2007, the audience's most violent reaction occurred when Steve Jobs first unlocked the iPhone with a wiping gesture. The audience was so excited that he repeated it twice. It was that kind of first impression that remains in your memory – like the first scrolling on an iPod or the panning of the screen at an iMac G4. If Apple's event had been astonished and beamed a live audience, John Ternus would have received a similar reaction wh…
Apple's post-Ive era has finally begun
Macworld At Macworld 2007, the biggest crowd reaction came when Steve Jobs swiped to unlock the iPhone for the first time. The crowd was so amazed, he did it twice. It was the kind of first impression that stays with you, like scrolling for the first time on an iPod or swiveling the screen on an iMac G4. If there was a live crowd at Apple’s Surprise and Shine event, John Ternus would have gotten a similar reaction the first time he…
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