Apple’s foldable iPhone could add $14 billion: why Wall Street still fears a selloff

Watch Apple’s Rally Pressures New CEO to Deliver on Foldable iPhone

Apple Inc.’s $570 billion summer surge is saddling new Chief Executive Officer John Ternus with high expectations heading into the company’s most anticipated event in years: the unveiling of the foldable iPhone on Wednesday. The stock has rallied 15% since June 25, when the company announced it was raising prices on many of its products, sending the shares to their worst day in more than a year. Since then, a significant chunk of the gains have been driven by excitement about the new lineup of devices, particularly the foldable phone. For more, we speak with Bloomberg Tech host Ed Ludlow in Cupertino.

Apple’s Foldable iPhone Announcement Leaves One Big Question Unanswered

The Entire Business World on a Single Page with the Web's Most Comprehensive One-Stop Finance News Hub.

Apple’s foldable iPhone faces a major price problem

Apple's foldable iPhone faces high costs, potential price hikes, and limited availability, raising concerns for buyers and initial sales.

Apple’s foldable iPhone could add $14 billion: why Wall Street still fears a selloff

Apple could be one day away from unveiling a new iPhone capable of generating $14 billion in quarterly revenue, but Wall Street thinks the event could become a sell-the-news moment.Morgan Stanley expects Apple’s first foldable iPhone to ship about 6.5 million units in the December quarter, generating roughly $14 billion, or 16% of iPhone revenue.But the launch may bring some of Apple’s steepest price increases in years.Morgan Stanley sees a $14 …