Apple Unveils iPhone Duo, Its First Foldable, at $1,999
- On Wednesday, September 9, 2026, CEO John Ternus unveiled the iPhone Duo at the "Surprise and Shine" event, Apple's first foldable smartphone. Pre-orders begin October 16 at $1,999 for the 256GB model.
- Ternus led his first major keynote as Apple CEO after taking the role earlier this month. The launch enters Apple into a competitive foldable market previously dominated by Samsung, Google, and Motorola.
- Apple claims the iPhone Duo is the "thinnest iPhone ever made," featuring a 7.6-inch inner display and titanium frame. Powered by the A20 Pro chip, dual batteries deliver up to 44 hours of video playback.
- Global pricing varies sharply, with the 256GB model at INR 2,99,900 in India versus $1,999 in the U.S. Apple introduced a 24-month leasing program starting at $57.99 monthly to offset entry costs.
- Market analysts suggest the iPhone Duo expands Apple's premium lineup, testing consumer appetite for new form factors. The launch likely shifts competitive dynamics in China and global markets as Apple pursues broader foldable market share.
971 Articles
971 Articles
![[your]NEWS](/_next/image?url=https%3A%2F%2Fgroundnews.b-cdn.net%2Finterests%2Ffb6dc495f74049f513563c33352175eaa0ecd509.jpg%3Fwidth%3D24&w=64&q=75){kind=small}
Apple Enters Foldable Phone Market With $1,999 iPhone Duo Under New CEO John Ternus
Apple unveiled its first foldable iPhone on Wednesday as newly installed CEO John Ternus introduced the $1,999 Duo alongside the iPhone 18 Pro lineup, marking ... The post Apple Enters Foldable Phone Market With $1,999 iPhone Duo Under New CEO John Ternus first appeared on [your]NEWS.
Apple shares slip as iPhone price hikes steal foldable’s thunder
Apple shares slipped after investors gave a muted reception to new chief executive John Ternus’s launch of the tech giant’s first foldable iPhone alongside a string of price rises. The iPhone maker entered the foldable market on Wednesday with the $1,999 (£1,480) iPhone Duo, more than seven years after Samsung first brought the format to [...]
Apple presents the iPhone Duo: The first foldable iPhone with a 7.6-inch display costs $1,999 and challenges Samsung.
Apple Unveils iPhone Duo, Its First Foldable Smartphone, Starting At $1,999
Apple has launched the iPhone Duo, its first foldable smartphone, featuring a 7.6-inch internal display and a 5.4-inch outer screen. The device is also the thinnest iPhone ever made. Pricing starts at $1,999 for 256GB, reaching $3,199 for 2TB of storage. Preorders begin October 16, with shipping starting October 23, available in “star white” and “night sky.” New CEO John Ternus, who replaced Tim Cook on September 1, called it “the most transform…
Coverage Details
Bias Distribution
- 46% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium
