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AI is giving PR a bigger creative role - Campaign Middle East

Summary by Campaign Middle East
A few months ago, social feeds overflowed with selfies re-imagined as dreamy Studio Ghibli cartoons. Millions of people produced and shared these images in hours, without design teams or media budgets. That ‘Ghiblification’ wave showed how culture moves at a pace traditional workflows cannot match.  For communicators, the question is no longer whether artificial intelligence (AI) […] The post AI is giving PR a bigger creative role appeared first…
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Campaign Middle East broke the news in on Friday, July 4, 2025.
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