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Agency Forum at EMS: Leaders Talk Shifts, Chaos, Connection - Event Marketer

Summary by Event Marketer
The experiential marketing industry is constantly evolving, but the past five years have been transformative. Despite the new challenges that come with the new territory, agency leaders who joined the annual Agency Forum Panel at the 2025 Experiential Marketing Summit, held in April in Las Vegas, said they are embracing new opportunities—and new capabilities—to meet not only the changing needs of the industry, but those within their clients’ org…
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Event Marketer broke the news in on Monday, July 7, 2025.
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