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After AIME, Its Founder Attacks the Teens' Skincare with "Ollie"
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Mathilde Lacombe, co-founder of AIME and former beauty box pioneer with JoliBox, has just announced the launch of Ollie, a skincare brand intended for 10-15 year olds. Available from June, the range will offer four products at less than 30 euros, with the ambition to meet the specific needs of adolescent skins. Ollie's arrival is on a phenomenon that has been fuelling discussions for several months: that of the "Sephora Kids". These pre-teens ad…
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