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Adopt a Host Posture Rather than a Customer Rendezvous Seller
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To meet a customer is not to decline an offer, but to build a space of interaction that gives shape to the relationship to come. Addressing the appointment in a host position rather than a seller changes the gestures, expectations, priorities. The center of gravity moves: we do not seek to convince, but to welcome a reality, to structure an exchange, to offer a listening frame without commercial tension. This shift of role directly affects the q…
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