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2025 Grönroos Service Research Award Recipient – SERVSIG
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2025 Grönroos Service Research Award Recipient – SERVSIG
The Centre for Relationship Marketing and Service Management (CERS, Hanken School of Economics, Finland) presented the Grönroos Service Research Award 2025 at the QUIS Conference Rome. Professor Cristina Mele received the award recognizing exceptional service research in the Grönroosian spirit. Congratulations Cristina!! About the award The Grönroos Service Research Award was established in 2010 by the Centre for Relationship Marketing and Servic
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