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Top Talking Biz News News
Artificial IntelligenceBloomberg Media chief operating officer Julia Beizer has explained how the business has used AI to create “synthetic characters” that it can test products and marketing messages on. Speaking at Press Gazette’s Media Strategy Network event, held at the People Inc building in New York, she also explained how the publisher has grown revenue by 7% this year in the face of falling referral traffic from Google. Bloomberg Media has added more than 100,…See the Story
Bloomberg Uses 'Synthetic Characters' to Test Out Products and Marketing
100% Center coverage: 1 sources
Artificial IntelligenceBloomberg Media chief operating officer Julia Beizer has explained how the business has used AI to create “synthetic characters” that it can test products and marketing messages on. Speaking at Press Gazette’s Media Strategy Network event, held at the People Inc building in New York, she also explained how the publisher has grown revenue by 7% this year in the face of falling referral traffic from Google. Bloomberg Media has added more than 100,…See the Story
Bloomberg Uses 'Synthetic Characters' to Test Out Products and Marketing
100% Center coverage: 1 sources
Gaza · GazaMegan Arnold, Deputy Editor of BI Live and Sara Chernikoff, Senior Editor for the Insights & Analytics teamCourtesy of Megan Arnold and Sara ChernikoffBusiness Insider welcomes two new hires: Megan Arnold joins as Deputy Editor of BI Live, Business Insider's live events business, and Sara Chernikoff joins as Senior Editor of the Insights & Analytics team.Megan Arnold will help develop and curate a slate of events that bring Business Insider's di…See the Story
Business Insider welcomes Megan Arnold and Sara Chernikoff
100% Left coverage: 1 sources
